I am a passionate and experienced digital product designer, crafting the most enjoyable user experiences and interfaces for all things digital.
Throughout a process of iterative design and feedback loops, my focus is to deliver valuable, meaningful, well thought out, and attractive products loved by the users.
Currently coordinating four UX projects for the group’s internal startups (KM Money, App Health, App Pharma, Azul Controle). Creation of high-fidelity prototypes in Figma. Development of internal design guideline. Research and internal analysis UX metrics of products. Implementation of tools to analyze usability and user effort. Standardization of components between products and systems in various languages. Design integration with the company’s visual identity. Creation of product design review processes.
Creation of prototype UI for websites, landing pages, creation of visual identities, branding positioning, creation of online advertising and printed materials, creation and management of campaigns, graphic designer for social media posts, editing videos, motion graphics and gifs, creating filters for Instagram and other related services.
Creation of websites, landpages, hostsites, design a prototype for two apps. Campaign development, creation of pieces, templates, logos and communication management. Creation and management of Digital Influencers, development of video clips and direction and recording assistant. Management of innovation and new platforms. Creation of ChatBot, Apps UI and development team management.
Development of new products with suppliers from other countries such as China, Singapore, Hong Kong, USA, Japan and Europe; Management Reports Inventory control spreadsheets; Sales flow reports; Analyze me Market (BI); Sales analysis and bottleneck study; Online and Offline Communication; Works in Corel Draw, Photoshop and Illustrator. Development of Promotions and Prices of Imported products; Management and measurement of the company’s social networks; Development of the new Refrijet website; Benchmarking; Newsletter (Development, sending and measurement); Brand Management;
Knowledge covered in the course: How to know your user Usability and rapid prototyping Information architecture and wireframe Design principles Accessibility and multi-platform User interface elements Company language, dealing with the customer and copyright Monitoring, Measurement and Testing
The course covers aspects related to the creation and editing of graphic pieces: illustrated objects, touch-ups in digital photography, making of folders, flyers, among others. It provides participants with knowledge of graphic editing resources, using drawing and image manipulation applications with planning, analysis and selection of the elements necessary for the construction of graphic projects.